In this episode of the Franchise My Business podcast, Kevin Oldham shares his insights on the dynamics between the franchisee and franchisor when it comes to communication and alignment. Open communication is essential because it helps define goals and needs, and even more importantly, helps solve any friction within the business.
HIGHLIGHT QUOTES
There are many factors that impact the relationship, so keep communication open – Kevin: “If you don’t have a culture of open communication between franchisee and franchisor, consider ways to do that. And make it so that it is productive and results-oriented.”
There’s friction in the franchisee-franchisor relationship – Kevin: “There’s friction everywhere. Your job as a franchisor is to go out and reduce that friction and listen to your franchisees. You don’t have to do everything they say by the way but it is your job to listen and take into account what they’re saying and furthermore determine if it makes sense for the organization.”
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