Welcome back to the Franchise My Business podcast where we explore innovative strategies and mindsets for entrepreneurs. In today’s episode, titled “10x Is Easier Than 2x Thoughts,” we dive into an interesting concept that challenges traditional notions of growth. Kevin Oldham, shares his personal experience and recommends an impactful book that offers a fresh perspective on achieving extraordinary results. 

What does it truly mean to play a different game? How can we shift our mindset to attain remarkable results? Our host suggests checking out the book or its summary to grasp the transformative power of this concept. Get ready to challenge your thinking and discover why 10x growth is easier than 2x thoughts. Let’s dive in!

Highlight Quotes:

Amplifying Growth: Unlocking the Power of 10x Strategy (Kevin Oldham): “The synopsis of 10x is easier than 2x is that in order to go 10x, you basically got to play a different game. You may need different players on the team, you may be need a different playbook, like you probably have to throw out everything that got you to where you are today in terms of thinking and get rid of that thinking. Put it off on the shelf and look at the problem differently because if we wanted to take our digital marketing company 10x instead of just double the size of, it went to the 10x the size of its sheer grit and the things that we did last year are not going to get us there. we’re going to be looking at things like creating new service lines, there’s gonna be a new team members, it’s going to be a completely different organization. You know we could probably 2x the company and have it be the same type of company but to 10x it’s probably going to look dramatically different.”

Find out more about Kevin and Franchise My Business:

HOST: Kevin Oldham

Franchise My Business Podcast