IS WORTH MORE
YOUR BUSINESS
THAN YOU THINK
I’m Kevin Oldham, your Chief Value Accelerator.
UNDERSTAND WHAT DRIVES YOU
✦
UNDERSTAND WHAT DRIVES YOU ✦
“His understanding of multi-channel marketing is fantastic and his ability to leverage that understanding in an effective, intelligent campaign is phenomenal.”
— PATRICK DUFFY, MCR
PRINCIPAL AND DIRECTOR / PAST PRESIDENT
COLLIERS INTERNATIONAL HOUSTON
Helping business owners create companies buyers fight to own.
M Y S T O R Y
From Skate Shop Lessons to Building Investment-Grade Businesses
At age 10, I watched my mom open Square One Skateboards to solve a simple problem – overpriced Tony Hawk boards in Topeka, Kansas.
She ran that shop for five years, pouring her heart into serving young skaters like me. But when life forced her to close the doors, she walked away with nothing to show for her years of sacrifice.
That lesson shaped my mission today.
Through Diffactory, I help entrepreneurs avoid that same fate by building companies buyers fight to own, not just operate. We’ve evolved beyond traditional marketing to focus on the 90+ variables buyers use to value businesses – because no one should reach the finish line of entrepreneurship with nothing to show for it.
My mom’s skateboard shop might not have commanded a premium price at closing, but her entrepreneurial spirit sparked something bigger: a dedication to ensuring other business owners build companies worth buying, not just running.
A R E A S O F E X P E R T I S E
Focus
I love helping owners of privately held companies build value through sustainable and repeatable growth.
I blend marketing strategy, revenue optimization, and valuation expertise. I have built Fortune 100 marketing campaigns and scaled franchise systems across hundreds of locations. As a Certified Exit Planning Advisor, I help owners see the growth levers that drive immediate revenue and the value triggers that make businesses more valuable to potential buyers.
Value Acceleration
My mom’s skateboard shop taught me the difference between a business that makes money and one that builds wealth – that’s why I became a Certified Exit Planning Advisor (CEPA).
Franchising
My franchise journey started at United Country Real Estate in 2007, accelerated when I co-founded United Real Estate in 2010 and it continues today. After seeing hundreds of franchise owners succeed through strong systems and support, I’m still passionate about the model’s unique ability to scale businesses.
Marketing
After nearly thirty years in marketing, I’ve evolved from SEO in the early days of the Internet to leading Fortune 100 campaigns and building America’s largest full-service real estate marketing companies. Today, I focus on helping businesses increase their enterprise value through proven marketing and operational strategies.
M Y A S S E T S
Diverse Skills
for a crazy fast world
I operate at the intersection of tech, marketing, exit planning, and value acceleration. My unique blend of expertise helps owners transform their businesses from merely profitable operations into valuable, scalable assets that buyers fight to own. Whether you’re looking to grow through marketing, scale through franchising, or maximize value for an eventual exit, I bring a holistic approach that addresses all aspects of building a valuable business.
Differentiation Strategies
Marketing Strategy
Exit Planning
Taekwondo
“Kevin is a passionate and dynamic person who is not only experienced in what he does, but inspiring.”
— STEPH RUPP LLC
B U I L D I N G B E T T E R,
M O R E P R O F I T A B L E B U S I N E S S E S
The
Results
Results include:
01 Growth
Helped secure ~$30M PE recapitalization for a global franchise system.
Expanded tech-enabled wellness system to 15 locations in 12 months.
Transformed a local financial services brand firm into a national player with 30+ territories via licensing.
Helped expand cash-based revenue streams, expanded 30-mile market reach for an extensive family medical practice.
02 Innovation
Transformed small wealth advisory into a national firm, securing major 401k and M&A opportunities.
Prepared a family-owned flooring company for acquisition by installing a predictable and automated customer attraction system.
Turned around distressed F&B assets into a profitable multi-location franchise system that I ended up acquiring.
Co-founded and built Enhanced Marketing Solutions (EMS), driving hundreds of millions in land, trophy property, and auction sales.
03 Tech
Helped develop and bring to market an enterprise metaverse virtual conference platform during the pandemic.
Developed countless scalable customer acquisition frameworks for franchisors.
Currently implementing AI solutions across various industries to increase output and decrease costs.
Currently implementing automated systems to help companies collapse time and save money.
BRAIN DRIPPINGS & EXIT INSIGHTS
✦
BRAIN DRIPPINGS & EXIT INSIGHTS ✦
Explore my Blog
Brain Drippings
IT ALL BEGINS WITH YOU
✦
IT ALL BEGINS WITH YOU ✦
C O N T A C T M E
Let’s
Talk
Looking to build a business that’s worth buying, not just running?
Whether you’re struggling with growth, considering franchising, or planning your exit, I can help you understand the value drivers in your business and create a roadmap to enhance them.
Schedule a call to discuss your goals and explore how we might work together. No pressure, no sales pitch—just a straightforward conversation about building real business value.
