AGENCY
LOVE YOUR
AGAIN
I’m Kevin Oldham, Certified Exit Planning Advisor (CEPA)
Your Chief Value Accelerator and Recovering 3x Agency Founder
BUILD TO SELL, EVEN IF YOU NEVER DO
✦
BUILD TO SELL, EVEN IF YOU NEVER DO ✦
“Exactly the guidance and support I needed at the right time. It's scary to think about what decisions I may have made and where I'd be stuck right now without the structure and support of this group, Kevin, and his frameworks.”
— MOLLY LOPEZ
CEO + FOUNDER
SPARO MARKETING
Helping founders
Love their agencies again
M Y S T O R Y
From 3X AGENCY founder TO AGENCY ADVOCATE
In 1985, my mom started Square One Skateboards in Topeka after spotting one problem: Tony Hawk signature boards selling for a 50% markup over mail-order prices. For five years, her business thrived selling those same boards at fair prices.
Then life happened.
Dad lost his job, and my parents faced a harsh truth: their business had zero value beyond inventory despite years of hard work. They sold the remaining stock to a bike shop and walked away with nothing.
That lesson never left me.
As a three-time agency owner, I discovered the same painful truth about my own business in 2023: despite years of success, it was worthless without me in it.
This revelation became my mission: helping burnt-out agency owners fall back in love with what they've built while creating something with lasting value.
Having made almost every mistake myself, I now guide others to build agencies they enjoy today that will be of genuine worth tomorrow.
The agency owner's reality
These ten recurring nightmares destroy your daily joy and your agency's future prospects. Addressing them creates the freedom you want today and the flexibility you deserve tomorrow.
1. CLIENT FLIGHT RISKS
If one client ghosting you would tank your agency, that's not a business, it's a ticking time bomb with a random detonation time.
2. BIG TECH AND AI THREATS
Algorithms+AI are widening the gap by turning what should be a golden opportunity into threats for agencies slow to adapt.
3. REVENUE ROLLERCOASTER
. One month you're soaring high, the next month you're worried about making payroll. This reactive mode kills strategic thinking and keeps you playing small.
4. ANALYSIS PARALYSIS
Trying to be everything to everyone means you'll be nothing special to anyone. Focus and clarity create value.
5. UNCLEAR VALUE PROPOSITION
If you can't explain what makes you special in one sentence, how can clients choose you for anything but price?
6. TEAM ISSUES
The right people in the right seats change everything.
7. FINANCE BLINDSPOTS
Running your business without real forward-looking financial visibility is like driving with your eyes closed.
8. SUPERHERO SYNDROME
"Nobody does it like I do" might feel true, but it's keeping you stuck doing $20/hour tasks instead of $2000/hour visionary work.
9. OWNER-DEPENDENT OPS
Harsh truth. If you can't step away for two weeks without everything falling apart, what you've built isn't an agency, it's a job.
10. PRICING AND PROFIT ISSUES
Giving away your expertise too cheaply is a slow and needlessly painful death.
Seeing any of these in your agency?
These are very solvable problems.
You need unconditional accountability, clarity, and confidence.
That's what I offer.
GAIN CLARITY, ACCOUNTABILITY AND CONFIDENCE
MY “Whole Entrepreneur” METHOD
The chaos, stress, and constant pivoting don't have to be permanent fixtures of agency ownership.
It's possible to love your agency again.
Unlike traditional business consultants, I work with the whole entrepreneur. My approach balances the three legs of your success stool:
Business: Systems, positioning, team, and client acquisition strategies that drive immediate results.
Personal: Reclaim your time, reduce stress, and reconnect with the passion that led you to start your agency.
Financial: Increase your income and value through smart business decisions.
SOLUTIONS
My approach draws from my experience building campaigns for Fortune 100 brands, scaling systems across three agencies, and making many mistakes along the way.
Here are the three ways that I support agency owners.
six week ChallengeS
Six-week sprints designed for serious agency owners ready to tackle what's breaking their business and reclaim their passion.
Transform your frustrations into a customized playbook that works for your agency. By the end, you'll have clarity, control, and a concrete roadmap designed to double your business value in 12-18 months.
Investment:
$1299 one time - join any future cohorts at no cost
Best for:
Agency owners who want to get to know my style while gaining confidence and quick wins at an accessible price point.
Personalized guidance tailored to your specific agency challenges. I offer three tiers based on how deeply you want me involved in your business:
Limited to a handful of qualified agency owners so I can serve in the highest capacity.
Investment:
Clarity Sessions (DIY): $2500/mo
Mentorship + Implementation: $5000/mo
Embedded Leadership: $7500/mo
Best for:
Agency owners who recognize they need an unbiased ally who can provide objective guidance and accountability outside their day-to-day operations.
One-on-One MENTORSHIPS
AGENCY
PARTNERSHIPS
Gain an experienced partner who only wins when you do. Unlike those who claim partnership but avoid sharing risk, I'm all-in as your stakeholder, facing every challenge together with perfectly aligned goals.
Investment:
Mutually Agreed Upon Revenue Share + Phantom Equity.
Best for:
Those seeking a veteran expert who will bring comprehensive strategic insight to their business and function as a board advisor and partner.
“Working with Kevin has helped transform how I view my agency beyond what I bring to it as the Owner. Business is more than just business; it can’t rely only on the entrepreneur. It has to be more than that.”
— ADAM MCCHESNEY - BUILDERS OF AUTHORITY
“Beyond business insights, Kevin provides the dynamic grounding essential during entrepreneurial ups and downs. The proof? Every major decision he's guided has led to profitability—not by accident, but by design.””
— MARK DEGRASSE - AI BRANDING ACADEMY
“We went from barely hanging on to making record growth in just a few months, all because of the insight and strategies Kevin teaches.”
— JACOB RANSOM- RANSOM DIGITAL
“It's scary actually to think about what decisions I may have made and where I'd be stuck right now without the structure and support of this group, Kevin, and the frameworks.
— MOLLY LOPEZ- SPARO MARKETING
“I was done. I remember waking up a few days in January, and I just sat at my computer staring at the list of things I had to do, and I was just done. I kept saying it repeatedly in my head: 'I'm done, don't want to do this anymore.' But I had hope and vision... and then I met Kevin.
— JASON VANCE - RED MILL CREATIVE INC.
ReCEiPTS
Fun projects I've been involved in:
01 Growth
Helped secure ~$30M PE recapitalization for a global franchise system.
Expanded tech-enabled wellness system to 15 locations in 12 months.
Transformed a local financial services brand firm into a national player with 30+ territories via licensing.
Helped expand cash-based revenue streams and expanded 30-mile market reach for an extensive family medical practice.
02 Innovation
Co-founded and scaled Enhanced Marketing Solutions (EMS) in 2008, driving hundreds of millions in land, trophy property, and auction sales. The team earned over 50 marketing awards from USA Today
Co-founded Thirdrail in 2005, a real estate development-focused advertising company in 2005 that ended up being a seven-figure organization within the first year.
Received the Standing Ovation Award from Best Buy Advertising when they were my client. Here's the work that aired in all AMC theaters.
Transformed a small wealth advisory firm into a national firm, securing major 401 (k) and M&A opportunities.
Prepared a family-owned flooring company for acquisition by installing a predictable and automated customer attraction system.
Turned around distressed F&B assets into a profitable multi-location franchise system that I ended up acquiring.
03 Tech
Helped develop and bring to market an enterprise metaverse virtual conference platform during the pandemic.
Developed countless scalable customer acquisition frameworks for franchisors.
Currently implementing AI solutions across various industries to increase output and decrease costs.
BRAIN DRIPPINGS & EXIT INSIGHTS
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BRAIN DRIPPINGS & EXIT INSIGHTS ✦
A R E A S O F E X P E R T I S E
Focus
I love helping agency owners build value through sustainable and repeatable growth.
I blend strategy, revenue optimization, and valuation expertise – from building Fortune 100 marketing campaigns to scaling franchise systems across hundreds of locations. As a Certified Exit Planning Advisor, I help owners see the growth levers that drive immediate revenue and the value triggers that make agencies worth more to potential buyers.
Exit Planning
My mom’s skateboard shop taught me the difference between a business that makes money and one that builds wealth – that’s why I became a Certified Exit Planning Advisor (CEPA).
Franchising
My franchise journey started at United Country Real Estate in 2007, accelerated when I co-founded United Real Estate in 2010 and continues today. After seeing hundreds of franchise owners succeed through strong systems and support, I’m still passionate about the model’s unique ability to scale businesses.
Marketing
After nearly three decades in marketing, I’ve evolved from SEO in the early days of the internet to leading Fortune 100 campaigns and building one of America’s largest full-service real estate marketing companies. Today, I focus on helping businesses increase their enterprise value through proven marketing and operational strategies.
M Y A S S E T S
Diverse Skills
for a crazy fast world
I operate at the intersection of tech, marketing, exit planning, and value acceleration. My unique blend of expertise helps owners transform their businesses from merely profitable operations into valuable, scalable assets that buyers fight to own. Whether you’re looking to grow through marketing, scale through franchising, or maximize value for an eventual exit, I bring a holistic approach that addresses all aspects of building a valuable business.
Differentiation Strategies
Marketing Strategy
Exit Planning
Taekwondo
Explore my Blog
Brain Drippings
IT ALL BEGINS WITH YOU
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IT ALL BEGINS WITH YOU ✦
C O N T A C T M E
Let’s
Talk
Looking to build a business that’s worth buying, not just running?
Whether you’re struggling with growth, considering throwing in the towel, or planning your exit, I can help you turn things around and fall in love with your agency again.
I'm not going to tell you anything you don't already know. I will help you understand your reality, give you the clarity and the confidence to go forward, and the accountability to make sure it sticks this time.
Schedule a call to discuss your goals and explore how we might work together.
Zero pressure, no sales pitch.
Just a straightforward conversation about what you've built and how you might love it again.
